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How To Make Your Capital Campaign Less Risky
Posted on January 25, 2022![]()
Capital campaigns have some inherent risk, but there are plenty of ways to reduce risk and boost your chances for success. Here are two top strategies.
3 Keys for Nonprofit Strategic Planning Now
Posted on January 24, 2022![]()
It feels challenging to plan at a time of so much uncertainty. But because of the shifts of the pandemic, many nonprofit organizations are creating strategic plans.
New Nonprofit Leaders of Color Bring Change but Also Face Hurdles
Posted on January 24, 2022![]()
A new study released Thursday found that of the new chief executives appointed, half were people of color replacing white leaders.
3 Things to Ask On Your Next Foundation Call
Posted on January 21, 2022![]()
A program officer from a foundation has reached out and she wants to talk about submitting a proposal. Here are 3 questions you should be prepared to ask in that call or meeting.
The 3 C's of Donor Communications
Posted on January 21, 2022![]()
Communication is the key to a strong relationship. This AFP article shares why being clear, consistent and creative makes for effective and impactful donor communication.
7 Ways to Show Your Donors Some Love
Posted on January 13, 2022![]()
A transactional thank-you message after a donor makes a donation is not enough. Check out these seven tips to show your supporters some appreciation in the new year.
How to Launch a Campaign When Everyone's Launching a Campaign
Posted on January 10, 2022![]()
Time the announcement right, consider new approaches to volunteer leadership, and more.
3 Critical Components of a 2022 Fundraising Tech Stack
Posted on January 05, 2022![]()
There are three categories of technology that nonprofit organizations need to focus on in 2022 if they want to improve their fundraising in this new digital age. Here is an outline of what your fundraising tech stack should look like.
Prioritizing Money Builds Fake Donor Relationships
Posted on January 04, 2022![]()
Fundraising is all about donor relationships; not about money. Miss that and you are missing the point all together.
Five Tips for Nonprofit Leaders to Plan for Proactive Fundraising
Posted on January 03, 2022![]()
Too often fundraising is reactive rather than proactive, hindering growth and creating a frenzied and hectic development culture. Take some time at the beginning of the year to set goals, plans, and strategies.
For 2022: Better Stewardship Yields Better ROI
Posted on January 03, 2022![]()
CapDev CEO, Allan Burrows, shares his thoughts on the easiest solution to nonprofits' dismal retention rate problem - stewardship - with tips to get you off on the right foot in 2022.
Exciting CapDev Announcement!
Posted on December 17, 2021![]()
We are excited to announce recent promotions to recognize achievements and the ongoing growth of CapDev, as we mark our 37th year this month.
Why Protecting Donor Data Is No Longer Optional
Posted on December 16, 2021![]()
Data gets compromised and put at risk of being stolen or misused, including by nonprofits who haven't invested in cybersecurity. In short, we've reached a moment where the privacy lights are blinking red, and nonprofits must invest in cybersecurity.
Why You Should Send More End-Of-Year Fundraising Emails Than You Usually Do
Posted on December 13, 2021![]()
Have you considered sending more emails this year-end? Learn why this tactic may be beneficial for your nonprofit and how to go about it.
Fundraising and Research: Two Tools to Turn Major Donors into Engaged Allies
Posted on December 09, 2021![]()
Esther Choy, founder of Leadership Story Lab, dives into donor engagement and how to connect with major supporters in a way that keeps them actively engaged with your organization.
5 Fundraising Trends to Watch in 2022
Posted on December 07, 2021![]()
The new year is just around the corner. From flexible giving options to personalized donor experiences, consider these fundraising trends from Classy as you plan for the upcoming new year.
GivingTuesday Raises Estimated $2.7 Billion From Americans, a 9% Rise
Posted on December 06, 2021![]()
In this 10th year of the event, 35 million adults are thought to have participated, with 6% more making monetary gifts than last year, 11% more volunteering, and 8% more contributing goods.
Never Underestimate the Power of Stewardship
Posted on December 06, 2021![]()
For development professionals, stewardship should be as natural as breathing, and the cornerstone of stewardship is trust. Here are some good ideas to freshen up your stewardship program.
The 'Virtual' Reality of Post-Pandemic Fundraising Events: Suggestions for the Future
Posted on December 02, 2021![]()
Some observations and further learnings from the 2020-21 shift to virtual fundraising as we look ahead to how our events will function in the future.
Do Everything You Can To Tell Your Donor They Made A Difference
Posted on December 01, 2021![]()
Donors want to know that their giving made a difference. That one question alone captures a huge problem in fundraising — a problem you can address in your major gift program.
Fundraising and Research: What Truly Drives Philanthropy? It's Not the Dollars.
Posted on December 01, 2021![]()
The true spirit of philanthropy is about mission, impact and passion, not dollars. Knowing how to authentically connect with donors to make positive change is the key.
Second Quarter 2021 Shows Continued Confidence In Charitable Fundraising
Posted on November 30, 2021![]()
According to AFP's 2021 2nd Quarter Fundraising Confidence Survey, fundraisers continue to feel very confident about charitable giving in the current environment.
Clear Communication Is Essential to Keep Pandemic-Weary Big Donors Engaged and Giving
Posted on November 29, 2021![]()
The key to overcoming donors' weariness, keeping them connected to your cause, and even inspiring giving is to communicate clearly about how their gifts are helping to solve broader problems.
'Tis the Season for Nonprofits to Maximize Online Donations
Posted on November 22, 2021![]()
Behavioral economics research shows how small nudges can make a big difference to end-of-year fundraising results.
How To Engage Women Philanthropically in Today's World
Posted on November 19, 2021![]()
Many nonprofit organizations found creative approaches to continue to engage women in meaningful ways during the pandemic. Here are three ways to engage women in your mission.
Why Do People Give Money to Nonprofits?
Posted on November 19, 2021![]()
As you look ahead to the new year—sure to be another exciting one, it seems—you might take a few minutes to consider where you can hone your messaging to better engage your donors.
Giving Keeping Pace Thanks to Donor Retention
Posted on November 17, 2021![]()
According to the 2021 Second Quarter Fundraising Report from the Fundraising Effectiveness Project, charitable giving has kept its pace through the first half of this year thanks to strong donor retention.
How To Help Your Board Members Overcome Their Resistance To Fundraising And Turn Them Into Effective Fundraisers
Posted on November 15, 2021![]()
To get your board members excited about fundraising, you need to overcome your fear, help them find their passion and overcome their fears, and be willing to share that passion.
The Story Behind National Philanthropy Day
Posted on November 15, 2021![]()
National Philanthropy Day started with Doug Freeman, a tax attorney based in Los Angeles, who first proposed the idea and backed it up with dedication, excitement and leadership.
Why Tax-Exempt Organizations Should Have Succession Plans
Posted on November 15, 2021![]()
Despite the initial awkwardness, succession planning is an important topic for tax-exempt organization boards to discuss. It is a risk-management process and one that often gets overlooked until it is too late and an immediate need arises.
4 Easy Ways to Update Your Nonprofit Database
Posted on November 12, 2021![]()
As you move into the end of the year and prepare for the new year, here are four quick ways to improve your nonprofit database.
Ask Donors To Consider a Recurring Donor Advised Fund Gift
Posted on November 11, 2021![]()
Now is the time to motivate DAF donors who want to optimize their tax deductions this year to consider a gift. But did you know that you can ask donors to consider recurring gifts from their donor advised fund?
CapDev Releases Annual Donor List of Major Gifts of the Year
Posted on November 11, 2021![]()
We have once again compiled our annual listing of some of the largest gifts of the year in our region. Check out our list of distinguished individual donors in NC, SC and VA over the past year.
2021 Fundraising Slightly Ahead of 2020 Figures, Buoyed by New Donor Retention
Posted on November 10, 2021![]()
Fundraising in the first half of 2021 kept up with the impressive levels from 2020, according to the Fundraising Effectiveness Project's 2021 Second Quarter Fundraising Report.
10 Steps To Making the Most Out of the Final Months of 2021
Posted on November 08, 2021![]()
It is the peak time of year to share the joy of giving. Here are 10 steps to help ensure that your organization – and you and your team – finish 2021 on a high note.
Giving to Top Charities Rose Nearly 3.7% in 2020, Driven by Big Gifts From the Wealthy
Posted on November 08, 2021![]()
The Chronicle of Philanthropy just released its annual rankings of the 100 nonprofits raising the most from private sources this year, a very uneven year due to upheaval from the pandemic.
How to Determine the Right Ask Amount for Each and Every Donor
Posted on November 04, 2021![]()
There is no better time than now to think about how to determine the right ask amount for your donors. But when it comes to working with donors who have varying personality types, how do you make that determination?
The 'Virtual' Reality of Post-Pandemic Fundraising Events: Suggestions for the Future
Posted on November 04, 2021![]()
This post from PND by Candid shares good suggestions based on experience with events in 2020 and 2021.
Measuring Impact: 5 KPIs Your Nonprofit Needs To Be Tracking
Posted on November 03, 2021![]()
Know your Key Performance Indicators and how to calculate the most essential ones for your organization!
4 Ways to Reshape Nonprofit Recruitment and Hiring
Posted on November 02, 2021![]()
The head of a new nonprofit would like to transform the way nonprofits approach recruiting and hiring. Here's how.
6 Steps to Attracting More Diverse Donors
Posted on November 02, 2021![]()
Chronicle of Philanthropy resources help you get guidance on ways you can raise money from a wider variety of people.
Example Phone Scripts to Use When Asking for End-of-Year Gifts for Your Nonprofit
Posted on November 01, 2021![]()
To make the most of this end-of-year giving season, I recommend taking the time to do a simple and inexpensive task that will inspire donors to be even more generous: calling them.
How to Use Your Database to Identify Your Best Donors
Posted on October 26, 2021![]()
Your database can serve as a great resource to identify your largest and most loyal donors. Learn how to utilize your organization's database to its greatest potential and raise more money.
7 Last-Minute Tips for Giving Tuesday
Posted on October 25, 2021![]()
The Chronicle of Philanthropy offers some resources and strategies to put into place now with just weeks to go before the big day.
Five tips for rapid grantmaking during a global pandemic: Lessons learned supporting adolescent mental health organizations during COVID-19
Posted on October 25, 2021![]()
This Candid post shares considerations for designing a rapid-response grantmaking program and reviewing a high volume of proposals while advancing the principles of trust-based philanthropy.
How To Perform a Database Cleanse
Posted on October 25, 2021![]()
Far too often, nonprofit databases are filled with random (and often meaningless) fields while also failing to track and report on key data fields for the purpose of analysis and strategic planning.
New Executive Director Position Filled with the Perfect Fit
Posted on October 23, 2021![]()
Seeing a career go full circle makes this hire and her new nonprofit home really happy, an ideal ending for this CapDev search client!
6 Simple Steps to Supercharge Your Year-End Giving, Campaign-Style
Posted on October 22, 2021![]()
Have you met your calendar year-end fundraising goals yet? Check out these six tips to supercharge your fundraising efforts and raise more money before the end of the year.
How to Uncover Donors' Motivations To Better Align Organization Mission and Individual Philanthropy
Posted on October 22, 2021![]()
Donors are fascinating, unique individuals who consider multiple motivations when deciding how, when and why to be charitable.
How Nonprofits Can Create Inclusive Boards in a New Normal
Posted on October 19, 2021![]()
Although diverse boards better serve their stakeholders and communities, recruiting and retaining these members continue to be challenging. With the right tactics, boards can improve their makeup while still fulfilling their mission.
Why You Should Still Include Direct Mail in Your Donor Engagement Strategy and How to Make Your Efforts More Personal
Posted on October 19, 2021![]()
Over the past year and a half, fundraising efforts have relied heavily on digital outreach, but the increase in digital communications doesn't mean you should forget about direct mail.
As Charitable Giving Rates Sag, Foundations Back Ambitious New Effort to Ignite Generosity by All Americans
Posted on October 18, 2021![]()
An announcement of big philanthropists coming together to devise solutions to one of the biggest challenges the nation faces: the 50% decline in the share of Americans who give, a record low.
Get Your Hands Dirty To Understand Your Mission
Posted on October 18, 2021![]()
Many times nonprofits hire development staff and never require or expect those front-line fundraisers to literally place themselves in the need that the nonprofit is addressing. This is a fatal mistake.
How To Use Growth Funnels To Grow Your Audience and Revenue
Posted on October 14, 2021![]()
Moving beyond the intense focus of your annual gift solicitation, how are you deepening engagement and growing long-term opportunities? A growth funnel model could provide the answers you need.
Secrets to a Theory of Change That Attracts Funders and Drives Impact
Posted on October 13, 2021![]()
Nonprofit leaders are starting to recognize that a persuasive theory of change is essential to landing expanded, ongoing funding and creating programs that can deliver the impact you're seeking.
Using the Arts to Support Nonprofits
Posted on October 13, 2021![]()
A Raleigh nonprofit got creative in its post-campaign stewardship communications and created a smart new way to say thank you.
4 Easy Strategies To Help You Have the Best Holiday Fundraising Campaign Ever!
Posted on October 12, 2021![]()
With just 80 days left in 2021, here are a few easy tips to help your organization raise as much as possible this holiday season, and work towards better engagement and relationships with all of your donors.
Donations to Small Nonprofits Hit Harder by Covid Than Gifts to Larger Ones, Study Shows
Posted on October 11, 2021![]()
Small arts organizations were among those hit the hardest by shrinking donations last year, according to a study by the Urban Institute.
Social Media for Nonprofits, Part 2: Strategies for Instagram, LinkedIn and More
Posted on October 07, 2021![]()
Social media can help nonprofits connect with supporters, volunteers and donors more easily. You can leverage social media marketing strategies to boost your engagement — but the best tactics differ from one platform to the next...
3 Ways To Resolve Board Participation Challenges
Posted on October 05, 2021![]()
Nonprofit execs have the task of understanding and executing how best to achieve the mission as defined by their board. This article explores the factors that can affect and strategies that can address challenges to fully engaging board members.
10 Easy and Effective Ways to Thank Your Donors
Posted on October 04, 2021![]()
Whether you're looking to connect with donors who have recently engaged with your nonprofit, or need a new way to thank donors who have been with you for a long time, these tips will surely come in handy.
88 Percent of Affluent Households Donated in 2020, New Study Says
Posted on October 04, 2021![]()
A new study by BOA and the IU Lilly Family School of Philanthropy found that at least three quarters of affluent donors said their gifts to colleges and health organizations were unrestricted. And an even bigger share did the same for arts groups.
How To Get a Corporate Sponsorship for Your Nonprofit
Posted on September 28, 2021![]()
Corporate donors don't come without some work and attention, but can be worth the effort. This post shares some good thoughts on how to go about it.
Putting People With Disabilities Front of Mind, a Small Organization Revamps Operations
Posted on September 27, 2021![]()
One in four Americans has a disability. Yet few nonprofits are ensuring that their organizations are welcoming to everyone, including those with disabilities.
Your Major Gift Work Is Not About the Money
Posted on September 27, 2021![]()
Try this exercise every day to remind yourself that your work is not about money.
How To Diversify Your Nonprofit Board
Posted on September 23, 2021![]()
Building a multi-faceted board can help your nonprofit organization make better decisions, diversify its supporter base and better serve the community. But where do you start?
Fundraising Isn't Transactional — 3 Case Studies That Solidify the Importance of Strategy and Relationships
Posted on September 22, 2021![]()
Too many nonprofit professionals don't understand the art, science and nuances of nonprofit leadership, and too many others aren't willing to insist on proven best practices...
What's New in Year-End Giving?
Posted on September 22, 2021![]()
Engaging new realities can significantly increase your year-end giving drive. While the fundamentals of year-end giving still apply, 2021 also brings us three unique approaches on which you can capitalize, literally.
How to Hang On to Fundraisers in a Hot Job Market
Posted on September 21, 2021![]()
The job market for nonprofit fundraisers is hot right now. That high demand is a warning sign for nonprofits who need to be staving off attrition by initiating frank conversations with the development staffers.
To Solve the Problem, Focus on the Desired Outcome: A Formula for Nonprofits
Posted on September 21, 2021![]()
By asking goal-oriented questions, you will come up with better ways to achieve the desired outcome.
8 Ways to Keep Former Nonprofit Board Members Engaged
Posted on September 20, 2021![]()
Former board members have given so much to your organization! Stop neglecting them and start inviting them to get engaged with your mission in a new way.
How To Do A Donor Cultivation Event
Posted on September 20, 2021![]()
Even on a shoestring budget you can pull off a donor cultivation event that delights donors and inspires larger and more loyal giving!
Donor Relationships Are About Money - And We Shouldn't Hide That Fact
Posted on September 17, 2021![]()
What type of friendship is a donor relationship? Is it really "not about the money"?
It's Not About You
Posted on September 15, 2021![]()
Who shows up more in your fundraising copy, you or your donor? Here's how to check your pronouns.
Clubhouse App Helps Nonprofits Reach New, Influential Audiences
Posted on September 13, 2021![]()
Charity leaders are using it to get the word out about their work and to connect with influential people, but they caution it must be used wisely.
Is Your Board Hiding From Fundraising? 4 Tips for Improving Engagement
Posted on September 13, 2021![]()
Getting board members engaged is more about meeting them where they are than it is about squeezing them into a single channel.
Will Having So Many Disasters at the Same Time Affect Donations? One Expert Weighs In.
Posted on September 13, 2021![]()
Patrick Rooney, an economist who has studied disaster giving for decades, talks about how long people give after a crisis, whether that affects giving to other causes, and more.
Person to Person: What Nonprofits Need to Know About Direct Giving
Posted on September 09, 2021![]()
Nonprofits need to pay attention. Without understanding the full scope of how and why people give, they may fail to build ties with generous people.
Addressing the Elephant in the Boardroom
Posted on September 08, 2021![]()
There is an elephant in boardrooms across national and international lines that can no longer be ignored. That elephant is named discrimination and most frequently it takes the form of racial discrimination.
Donor Fatigue Is a Myth
Posted on September 08, 2021![]()
"If your major donors are giving less year-over-year, there are three basic reasons why. One, you don't control and two you do."
The Hybrid Event Nobody is Talking About, But Has The Potential to Raise You the Most Funds
Posted on September 07, 2021![]()
Think of it like an intimate in-person event for your biggest donors, with a virtual audience watching and engaging too.
Troubleshooting Midlevel Donor Programs
Posted on September 07, 2021![]()
Are you overlooking your mid-level donors in your acknowledgment procedures? Maybe you're overlooking major donors, too.
How to Take Risks Without Losing Your Donors
Posted on September 02, 2021![]()
The co-founders of She's the First share what they learned from dropping the "child sponsorship" model that donors love.
Giving Tuesday 2021 Playbook: How To Execute a Campaign and Retain Your New Donors
Posted on September 01, 2021![]()
It's September and the holidays are fast approaching. Are you ready for Giving Tuesday?
Ignore This and Fail
Posted on September 01, 2021![]()
Wondering what you should be doing with your donors right now? Here is some good advice.
Creating a Culture of Philanthropy Requires Investing in Our Staff, Leaders, and Volunteers
Posted on August 31, 2021![]()
Imagine your nonprofit with the entire organization passionate about raising money for your cause...
Save Yourself! Don't Use 'Donor' as a Segment
Posted on August 31, 2021![]()
Are you referring to your supporters in writing as "donors," such as "Dear Donor...?" You may want to reconsider.
Garbage In, Garbage Out: a Nonprofit Database
Posted on August 27, 2021![]()
A database churns out the quality that you put into it. There's no time like the present to invest time in data integrity and data hygiene.
Top 10 Social Media Tools for Your Nonprofit Communication
Posted on August 27, 2021![]()
NonProfitPRO reviews some of the best social media tools you should consider for your nonprofit to help you focus on your donors and prospects, and alleviate much of the potential stress involved.
Understanding the Risks of Nonparticipation in Philanthropy
Posted on August 27, 2021![]()
How philanthropic organizations can better understand the degree to which they include beneficiaries in their decision-making processes, how contextual considerations shape participation, and where problems and opportunities lie.
What makes a "major donor"?
Posted on August 27, 2021![]()
What makes a "major" donor varies by organization. But whatever your organization considers a "major" gift, they're becoming increasingly important.
A Shift from Fundraising to Philanthropy
Posted on August 26, 2021![]()
Consider your role as a fundraiser and how you would describe it in philanthropic terms in this post from NonProfitPRO.
Hiring in the Covid Era: 5 Factors That Can Make or Break Your Search
Posted on August 25, 2021![]()
The Business Journal offers some really great factors for employers to consider in their efforts to make good hires in this tough market for candidate pools.
Getting Forward to Normal: The Road Ahead for Museums and Cultural Institutions
Posted on August 24, 2021![]()
Few museums and cultural institutions have found fundraising innovation to be enough in these challenging times, but there are some innovations from the space worth sharing.
Love Your Donor for Life
Posted on August 23, 2021![]()
What do you do with major donors who have long histories of giving but have stopped giving for whatever reason? Here are some good suggestions for keeping those relationships.
How To Build Relationships With A Storytelling Welcome Email Series
Posted on August 20, 2021![]()
Historically, many nonprofits have relied largely on mailers and in-person events to raise funds and connect with donors. But as the consumer and charitable climates shift, more and more donors are looking for an online giving experience.
Delta Variant Forces Fundraisers to Rethink Events Yet Again
Posted on August 17, 2021![]()
With the cancellation of their spring gala due to Covid, Hopeful Horizons in Beaufort, SC, switched to smaller events at the homes of their board members. This Champagne & Charcuterie event, held at the home of the board president, raised $8,000.
How to Calculate Your Nonprofit's Donor Lifetime Value
Posted on August 17, 2021![]()
Of all Key Performance Indicators (KPI), the best sign of your organization's long-term financial health is a high Donor Lifetime Value (LTV or Donor LTV) amongst your recurring donors. Learn to calculate it.
Why Your Donation Process Should Offer More Ways to Give
Posted on August 17, 2021![]()
Learn how a seamless donation process helps your nonprofit attract supporters and secure donations.
The Giving Tuesday Campaign Example You Need to See
Posted on August 16, 2021![]()
Can you believe it's already that time of year again?! Check out Classy's Giving Tuesday campaign example for some good tips and resources.
One Search Leads to Another...
Posted on August 13, 2021![]()
When a long-time CapDev campaign client turned to us for a retained executive search, little did we know it would happen in the middle of a pandemic... and lead to more searches.
Knowing Your Audience: 4 Tips for Growing Your Donor Base
Posted on August 12, 2021![]()
If you're struggling to grow your donor base, you may need more in-depth knowledge about your audience. The Giving Institute shared this post to help sharpen donor strategy (from DonorSearch).
Using Direct Response to Drive Planned Giving
Posted on August 11, 2021![]()
With more than a third of your annual donations still likely to come, it's time to get serious about every aspect of your fundraising goals — planned giving included. Here are a few areas of focus you should be considering.
Let This Hybrid Registration With Fundraising Event Inspire You This Fall: Pasadena Humane
Posted on August 10, 2021![]()
Classy shares a hybrid event idea to inspire you this fall with simple tips and actionable next steps.
Avoid the Triple Whammy: How a Mid-Level Program Can Save Major Gifts
Posted on August 09, 2021![]()
If you are seeing clogs in your donor pipeline in the mid-level giving range, consider why donors are stuck and what you can do to improve your MG program.
5 Surefire Ways to Bomb a Donor Meeting
Posted on August 06, 2021![]()
There are an infinite number of ways to mess up a donor meeting, but don't let yourself fall prey to these common mistakes!
Holding Events or Building Communities — Where Is the Money?
Posted on August 06, 2021![]()
The problem with the focus on events is the nonprofits' continual need to find new donors and participants every year. Where is the focus and how can we do this better?
7 Ideas to Create a Modern and Easy Donation Experience
Posted on August 04, 2021![]()
Reimagine the way you connect supporters with the impactful causes they care about. Optimize your donation page to match the modern tech experiences they know and love with these tips.
The Pandemic Changed Our Ability To Gather, But Not Our Ability To Give
Posted on August 04, 2021![]()
An E.D. who's seen firsthand the effects of the pandemic had on philanthropic efforts relates thoughts on "taking stock of lessons learned and reexamining how to move forward collectively."
How to Hand Over the Reins: Two Leaders Share Lessons From Their Own Transition
Posted on August 03, 2021![]()
These two Chronicle article authors share lots of lessons for other leaders who may be passing the baton. A favorite piece of their advice: "Park your ego at the door — both of you."
Are You Prepared for Your Next Nonprofit Job Interview?
Posted on July 30, 2021![]()
Helpful tip to prepare for your next nonprofit position interview.
What to Look for When Hiring a Major Gifts Officer
Posted on July 30, 2021![]()
It's no small task—and takes no small amount of trust—to hire an MGO. Here's how to find a great fundraiser.
Why Recurring Giving Leads to Better Donor Retention
Posted on July 30, 2021![]()
Donor retention in 2020 was not great. One reason is that many organizations put a hold on asking for contributions in the first half of the year because they worried about donors not giving.
10 Social Media Post Examples That Drive Engagement
Posted on July 27, 2021![]()
Inspire your next month of social media posts with real examples that grab the attention of your followers and donors.
3 Strategies to Get Creative With Donor Acquisition
Posted on July 27, 2021![]()
Looking for new donors and wondering where they come from? Stop asking passively and start actively attracting them.
Are You Reporting Donor Impact to Your Staff?
Posted on July 26, 2021![]()
Did you know that lack of reporting back is still the number 1 reason why donors stop giving to you? How are you reporting impact back to your donor base?
Researcher on Donors and Fundraising Reflects on What Nonprofit Supporters Want
Posted on July 26, 2021![]()
Penelope Burk says the fundraisers who will end up in the top positions in the country are those who focus on customer service.
Donor-Advised Fund Giving Could See Another Record Year
Posted on July 22, 2021![]()
In the first half of 2021, donors have recommended a record $4.3 billion in grants, a 27% increase over the same six-month span of 2020. Expectations are for another record year of DAF giving.
The Worst Way to Share an Idea is to Say, "I Have an Idea."
Posted on July 21, 2021![]()
How nonprofit employees can help ideas be heard and embraced.
13 Virtual Fundraising Event Takeaways From 4 Marketing Professionals
Posted on July 20, 2021![]()
Grab top insights and learning moments from Classy's staff members' recent experience to amplify your next event.
Why Your Donor Will Give Again
Posted on July 19, 2021![]()
Analyze the messages in donors' words to understand why they stopped giving.
5 Things to Know Ahead of Your Next Donor Meeting
Posted on July 16, 2021![]()
Going into a donor meeting unprepared is the surest way to secure a bad outcome. Here are some essential tips for preparing a donor meeting.
3 Tactics to Acquiring New Donors for Your Nonprofit
Posted on July 15, 2021![]()
Technology and more people-centric (i.e., donors and supporters) ways of giving continue to expand, which is essential for nonprofit leaders to understand how best to reach out to acquire new donors.
Still Publishing Donor Names? Ditch the List
Posted on July 15, 2021![]()
In Penelope Burk's study six years ago, 88% of individual donors said they would have made a gift at the same level whether their names were published or not. Why are we still publishing donor lists?
Capital Campaigns: Trends and Tips You Need to Know
Posted on July 13, 2021![]()
Find out if launching a capital campaign is the right path for your nonprofit, and prepare with these trends and tips from Classy.
The Myths and Facts of What a Fundraising Consultant Can Do for Your Nonprofit
Posted on July 13, 2021![]()
As many organizations are turning to consultants, probably more than ever now, it's important to be clear about expectations. We are not miracle workers, but we can help.
Calculating the Cost of Losing High-Performing Fundraisers
Posted on July 12, 2021![]()
How to figure out at what point major-gift fundraisers hit their stride and how to identify top performers.
Lead, Follow or Get Out of the Way
Posted on July 12, 2021![]()
Leadership is sprinkled throughout every organization, regardless of size or functionality. Decisive leadership in a nonprofit setting is critical and can make or break an organization.
Compelling Communications and the Curse of Knowledge
Posted on July 09, 2021![]()
Why is it so hard to effectively communicate my point? Perhaps because you know too much. Here's how to step back and strengthen your donor communications.
Donor Retention and an Oprah Winfrey Moment
Posted on July 08, 2021![]()
Strategies and tactics to recruit and more importantly RETAIN recurring givers are critical, especially this year. Read and see why – and how!
Nonprofits in the Era of Stakeholder Capitalism
Posted on July 08, 2021![]()
The growth of double bottom line and impact investing can give nonprofits new ways to raise funds and opportunities to grow their influence.
Insights to Future-Proof Your Fundraising [INFOGRAPHIC]
Posted on July 06, 2021![]()
Use the actionable data in this infographic from Classy that has helped thousands of nonprofits diversify their fundraising strategy and retain loyal donors to "future-proof" your fundraising.
Start Your Ask with the Problem!
Posted on July 06, 2021![]()
Donors want to solve problems. They do not want to hear all the wonderful things about your organization or process.
Donor Retention Strategies: Get Donors to Give Again
Posted on June 30, 2021![]()
Stay on top of retention efforts to build a strong foundation for revenue that you and your cause can count on.
Facilitating (and Leading) "From the Chair"
Posted on June 30, 2021![]()
What do you do when formal leadership is not skillful? How can we help when we are not formally in charge? Curtis Ogden at the Interaction Institute for Social Change offers tools for facilitating from wherever you are.
5 Ways to Boost Fundraising During the Summer Slow-down
Posted on June 29, 2021![]()
Statistics show that nonprofits bring in less than 5% of their annual fundraising income during July and August. Boost your fundraising during the summer slow-down by connecting with donors, asking for feedback and planning future communication.
Billionaires Are Tapping Skyrocketing Fortunes to Fund Record Giving
Posted on June 29, 2021![]()
MacKenzie Scott and Jack Dorsey, along with foundations, helped boost charitable donations in a year when it was sorely needed.
The Transformation of a Donor Through Encouraged Aspirations
Posted on June 28, 2021![]()
Are you satisfied with just an annual gift, major gift or planned gift? Strive to seek multiple gifts from various assets of one donor for a compounding effect that will provide enhanced results and a more meaningful relationship with your donors.
Engaged Boards Can Slow Fundraiser Turnover
Posted on June 24, 2021![]()
Fundraiser turnover, especially MGOs, is an ongoing and consistent problem. What can slow down the process? Board members who are creative, deliberate and engaged with their organization and its supporters.
7 Key Steps to a Diverse, Equitable, and Inclusive Workplace
Posted on June 22, 2021![]()
Do you truly know what diversity, equity and inclusion (DEI) means, how to effectively implement a DEI plan, commit to it, promote a culture of respect and inclusion, and work to examine and break down barriers?
Nonprofit Execs Scale Back Pandemic Gloom And Doom
Posted on June 22, 2021![]()
A recent report from The Center for Effective Philanthropy found that foundations, government programs and individual donors increased their financial support or gave additional flexibility in how previously promised funds were used.
The 10 Biggest In-Person Ask Blunders
Posted on June 22, 2021![]()
A personal ask is one of your best fundraising strategies, but do you know what is considered a no-no when you talk to donors? Click below to find out which blunders to avoid when asking for donations in-person—or virtually.
5 Ways Nonprofits Can Use LinkedIn to Advance Their Missions
Posted on June 21, 2021![]()
LinkedIn is more than just job postings and liking people's status updates. Classy helps take your organization's LinkedIn strategy to the next level by expanding your reach and building engagement.
First Quarter Fundraising Shows Record Growth in Donors, Retention
Posted on June 21, 2021![]()
Q1 giving was up 10% over the first quarter of 2020, while retention of new donors grew by 13.6% - two good signs from the Fundraising Effectiveness Project's 2021 First Quarter Fundraising Report.
Strong Increases in Giving Hide More Turbulent Times
Posted on June 21, 2021![]()
Two important pieces of research came out last week, and one could be inclined to think that fundraising and the charitable sector are doing well. But while celebrating the numbers, AFP cautions members to look deeper into the data.
6 Tips to Improve the Results of Your Nonprofit's Annual Fundraising Appeal
Posted on June 18, 2021![]()
A nonprofit's annual appeal is a critical campaign to sustain its good work. Here are six techniques you can consider that have led to improved results in recent campaigns
Giving USA 2020 Data Prelude
Posted on June 18, 2021![]()
A special address from CapDev President, Allan Burrows, on the announcement of the record-breaking giving data shared by Giving USA this week.
Nonprofits Fared Better in 2020 Than First Anticipated, Survey Finds
Posted on June 17, 2021![]()
Many nonprofit leaders say that increased financial support from funders and the government helped their organizations fare better through 2020 than originally anticipated, a report from the Center for Effective Philanthropy finds.
Boards Are the Top Ingredient in a Nonprofit's Success
Posted on June 16, 2021![]()
One theme emerges with every client: the quality and engagement of the board is a critical factor in the nonprofit's success. Here are eight key tips for building and engaging your most successful board...
Encourage Donors to Give More Through Layering
Posted on June 15, 2021![]()
If you can build trust, plus expand a personal relationship with a donor while also having the knowledge of their gift capacity and areas of interest, a possible layering can occur. Read to learn more about this concept.
Giving In 2020 Hit Record $471 Billion, Up 5.1%
Posted on June 15, 2021![]()
According to Giving USA 2021: The Annual Report on Philanthropy for the Year 2020, total charitable giving grew 5.1% and reached a record $471.77 billion compared to $448.66 billion contributed in 2019.
5 Things to Consider Right Now as You Plan for Fall Events
Posted on June 14, 2021![]()
The much-anticipated "re-opening" following global COVID-19 restrictions has arrived. So, what does that mean for in-person events? Take time to understand what your donors and supporters want before diving into event planning.
The Fundraiser's Kiss of Death: Talking Too Much
Posted on June 11, 2021![]()
Bottom line. Make this your fundraising motto: "Listen Your Way to the Gift."
You're (Probably) Not Investing Enough in Legacy Giving
Posted on June 11, 2021![]()
It's easy to let the urgent take the place of the important. But don't let urgency hurt your long-term success and preclude planned giving efforts.
How the Pandemic Accelerated Digital Transformation
Posted on June 10, 2021![]()
If the past year made anything clear, it's that digital marketing is now longer optional. If you don't want to be left behind, prepare your digital transformation now.
Why Artificial Intelligence Doesn't Work for Nonprofits (and How to Fix This)
Posted on June 09, 2021![]()
Oftentimes, artificial intelligence does not work for nonprofits. Not because of the people involved, but because of the challenges inherent in adopting new technologies.
Growing Your Monthly Donors Starts With the Little Things
Posted on June 08, 2021![]()
A gentle reminder to always take a fresh look at your donation process and see it through your donors' eyes.
After a Year of Zoom Galas, Are Charities and Donors Ready to Party — and Attend Other Events — in Person?
Posted on June 07, 2021![]()
Many fundraisers were pleasantly surprised by the continued support they got from attendees and sponsors of virtual events last year. As they tiptoe toward gathering in person, some wonder whether the donors will follow.
How to Get Program Impact Information for Your Donor
Posted on June 07, 2021![]()
One of the most difficult aspects of fundraising is getting enough program impact information to give to the donor. Some simple ways to gather information on how that program is thriving, and then let the donor know...
Digital Donor Acquisition Begins With Acquiring Emails
Posted on June 04, 2021![]()
Here's how to set up a digital donor acquisition program in six steps. This will help your organization grow its digital fundraising program.
Taking Your Facebook Relationship to the Next Level
Posted on June 03, 2021![]()
Employing the "journey mapping" tactics we teach for building donors relations, you might consider the ways you could help convert social media relationships to more committed supporters.
Strategies to Tell if Your Nonprofit Content Marketing is Hurting or Helping
Posted on June 02, 2021![]()
Your fundraising strategy should be fueled by content, and if it's not, you might be doing more harm than good. Learn how content marketing can drive brand awareness, build thought leadership and connect you with potential donors.
The Importance of Following Trends
Posted on June 01, 2021![]()
How is 2021 playing out for the nonprofit sector? Examine where you are so far this year and where you expect to finish in 2021. Focus on what you can control. Prepare for unpredictable...
Why is It Key for Fundraisers to Understand Supporter Loyalty?
Posted on June 01, 2021![]()
What is loyalty, and how does it apply to your supporters? Understanding loyalty puts you more in tune with donors' feelings toward your cause, which allows you to create a sustainable fundraising program.
Navigating philanthropy in 2021
Posted on May 28, 2021![]()
If the nonprofit sector is going to continue to thrive through 2021, philanthropists need to ward off "philanthropy fatigue."
How Nonprofits Can Return to In-Person Board Meetings and Retreats as the Covid-19 Pandemic Winds Down
Posted on May 25, 2021![]()
Board members are now debating the precautions they will take to meet in person. But one thing is clear: The board will meet in person sometime soon – for the first time since Covid-19.
How Should Donor-Advised Fund Gifts Be Recognized?
Posted on May 25, 2021![]()
Recognizing donors is an essential part of your job. So, how do you acknowledge contributions from donor-advised funds?
Transformational Gifts Aren't Out of Reach — All You Need Is a Big Idea
Posted on May 25, 2021![]()
Pursuing transformational gifts from a select group of interested and capable donors is not only the best way to achieve your annual fundraising goals, but it can also catalyze further growth and stability for the future.
How to Jump-Start Individual Giving
Posted on May 24, 2021![]()
Individual donors make up nearly 80% of charitable gifts, but some nonprofits are missing out on this wealth of giving. This Chronicle post gives advice on building up your individual donor program.
What Do Funders Look For In Grant Proposal Budgets?
Posted on May 20, 2021![]()
Demonstrating credibility is one of the most important factors in a grant proposal. You may be surprised to learn what parts play important roles in illustrating your organization's credibility.
5 Guidelines to Keep Virtual Meetings on Track, Inclusive and Engaging
Posted on May 19, 2021![]()
Collaborative technology is incredible. It can empower people across locations to share their individual ideas and build on others' ideas. The whole can be greater than the sum of the parts.
Sustainability Matters for Your Nonprofit: Here's Why
Posted on May 18, 2021![]()
Nonprofits have a special status in our society. Because they're tax-exempt organizations and working in the public's service, it's vital that they operate with complete transparency and lean into social good.
The Big Winner in Biden's Tax Proposal: Nonprofits With Planned Giving Programs
Posted on May 18, 2021![]()
The Biden administration has been pitching the President's new tax plan as a boon for nonprofits — since it is likely to inspire wealthy Americans to give more of their assets to charity to offset their tax bills.
Charitable Giving Expected to Return to Pre-Pandemic Patterns in 2021
Posted on May 17, 2021![]()
Even as nonprofits feel stretched to meet increased demand, donors are returning to their old ways and supporting the organizations they once did at similar levels, according to GivingTuesday's research arm.
How to Facilitate the Discovery Step of the Donor-Centered Approach
Posted on May 17, 2021![]()
This post shares the importance of donor-centered interactions (the most effective type of donor cultivation) during the discovery process and how to successfully engage with potential donors.
What Smaller Nonprofits Can Do With More Communication and Recurring Gifts
Posted on May 17, 2021![]()
Smaller Nonprofits can really benefit from a few tweaks to their donor communications that offer potential for big boosts in giving!
7 Critical Roles You Need on Your Capital Campaign Team
Posted on May 13, 2021![]()
Effective fundraising requires more than strategy and execution – it also requires teamwork. That's especially true for major campaigns. This post identifies the seven critical roles you need on your team.
Three Strategies for Writing a Killer Direct Mail Letter
Posted on May 12, 2021![]()
Direct mail readers skim your letters—you've got seconds to convey your message. That means repetition, pith, and repetition are paramount.
Millennials Value Everyday Social Good Above Cash Donations
Posted on May 11, 2021![]()
According to a new report, Millennial giving differs greatly from other generations, with many opting to purchase from and give to socially responsible and environmentally-friendly organizations.
They Came Through in a Crisis. Will 2020's New Donors Keep Giving?
Posted on May 11, 2021![]()
Now that recent crises have prompted an influx of new donors, nonprofits are experimenting with the best ways to keep them giving, a big challenge due to steadily declining donor retention rates.
13 Tips for Writing for Donor Relations
Posted on May 04, 2021![]()
This article offers some good tips on how to master writing for donor relations that will inspire your donors and encourage them to become repeat supporters.
How to Use a News Story to Support Your Major Gift Ask
Posted on May 04, 2021![]()
NonProfitPRO shares an example of a major gift officer to using a news story to support a major gift ask. Read on to see exactly how it happened and how you can copy the idea for your own situation.
Measure Performance: Strategies for Remote and Hybrid Teams
Posted on May 04, 2021![]()
How can nonprofits measure productivity with remote and hybrid teams, and should you?
Ready, Set, Go... Campaigns Are Back!
Posted on April 30, 2021![]()
At CapDev, we are hearing from lots of nonprofits and institutions who had stalled campaign plans in 2020 and are now ready to re-engage in campaign planning. Here is some of our advice if you are thinking you may be ready for a campaign now.
Major Donors Reveal How To Lay The Groundwork For Requesting Donations
Posted on April 28, 2021![]()
How do you elevate your donor conversations? Storytelling. This article features tips from major donors on how storytelling can enhance major gift conversations and increase donations.
How to Create Data-Driven Donor Segments
Posted on April 27, 2021![]()
Classy offers a detailed look into donor segmentation tips from Virtuous, a sponsor of their nonprofit conference.
When Can We Meet With Donors Again?
Posted on April 27, 2021![]()
Being unable to meet with donors and prospects face-to-face, which had served as the gold standard in desired major giving engagement for so long, is starting to change after the past year.
6 Tips to Improve the Results of Your Nonprofit's Annual Fundraising Appeal
Posted on April 26, 2021![]()
A nonprofit's annual appeal is a critical campaign to sustain its good work. Here are six techniques you can consider that have led to improved results in recent campaigns.
How to Ask Donors for a Gift: 4 Powerfully Authentic Scripts
Posted on April 26, 2021![]()
Do you still get a bit nervous about asking for a gift? Finding the right language can help. Check out this article for a few examples on how to carry on a conversation with your donor.
Spring Forward: 5 Ways to Advance Your Fundraising Now
Posted on April 26, 2021![]()
How to convert pandemic donors to annual donors, plan hybrid outdoor events, and more.
How Do You Hone Your Nonprofit's Major Donor Portfolio?
Posted on April 21, 2021![]()
With a growing major donor portfolio, how do you allocate your limited resources among your qualified prospects? This post breaks down how to tier donors and build personalized cultivation plans.
Online Fundraising as We Move Toward a Post-Pandemic World
Posted on April 20, 2021![]()
As we continue to recover from the pandemic, so many aspects of our lives have gone virtual. Working in development, fundraising virtually is another area of change to consider.
Job Growth at Nonprofits Makes Large Rebound in March
Posted on April 19, 2021![]()
Nonprofits added an estimated 81,000 jobs in March, the largest rebound seen since August, but it may take 18 months for nonprofit employment to reach February 2020 levels.
Not Just for Dancing Teens: Some Charities See Potential in TikTok Fundraising
Posted on April 19, 2021![]()
Some nonprofits hesitate to embrace the video-sharing app, but those who have say it helps them authentically connect with younger supporters, spread their message more broadly, and raise money in a new way.
Leveling Up Your Major Gifts Program
Posted on April 15, 2021![]()
Whether you're just starting a major gifts program or want to take your MG program to the next level, these tips help get the resources your organization needs, now more than ever.
The Hybrid Fundraising Event Model
Posted on April 14, 2021![]()
Strengthening donor experience to combat donor fatigue, the hybrid event model helps nonprofits move their mission forward.
9 Nonprofit Emails That Actually Convert
Posted on April 13, 2021![]()
Classy offers several examples to help you send the right message at the right time to drive donations.
The New (Digital) Normal
Posted on April 13, 2021![]()
Even with all of its challenges, a silver lining could have emerged from 2020. As the doors of many organizations closed, nonprofits were forced to leverage the resources and tools they had available.
8 Tips for Making Nonprofit Board Committees More Effective
Posted on April 12, 2021![]()
Moving beyond anyone's "Rules of Order," this post looks at the real challenges of board committees – and suggestions to improve those issues.
How to Persuade Board Members to Raise Money
Posted on April 12, 2021![]()
Nonprofit board members should realize that their role includes helping a charity raise money, but many are reluctant to do so. This Chronicle column includes ideas from three development officers.
Building a Dynamic Board for Your Organization
Posted on April 09, 2021![]()
Comprehensive knowledge of board development is a must for every nonprofit to thrive and flourish. Learn more about essential board building responsibilities for your organization's future.
How to Segment Your Direct Mail Audience in 5 Steps
Posted on April 08, 2021![]()
Segmenting your direct mail audience is more crucial than you think - it improves the user experience and increases opportunities for engagement and conversion.
Increase Charitable Donations With These 5 Words
Posted on April 08, 2021![]()
Classy shares five words that can increase donations, why they work, and how to incorporate them into your nonprofit marketing, appeals, website, and donation form.
Nonprofit Data Evolution in a Post-COVID-19 World
Posted on April 07, 2021![]()
With the tough competition for donors' attention among the roughly 1.8 million nonprofit organizations registered in the U.S., you have to stay on top of your data to attract and convince donors to support your cause.
25 Virtual Fundraising Event Ideas for Your Nonprofit
Posted on April 06, 2021![]()
Need some new ideas to virtually engage with your supporters? DonorPerfect offers tips from cooking lessons to concerts in this post.
Diversity Is Not Enough in Fundraising Offices
Posted on April 06, 2021![]()
The cover article in this month's Chronicle of Philanthropy highlights how nonprofits are creating more inclusive workplaces for fundraisers of color.
5 Economic Indicators That (Mostly) Point to a Brighter Year for Nonprofits
Posted on April 05, 2021![]()
The five economic indicators that are most valuable to forecasting the nonprofit financial outlook are mostly positive, with GDP as the most important measure.
How to Land Donor-Advised Fund Gifts
Posted on April 05, 2021![]()
Some nonprofits are including DAFs in their fundraising strategies and seeing inspiring results.
Is It Time to Recruit New Talent?
Posted on April 05, 2021![]()
Finding top talent is never easy for nonprofits. Whether you use a search firm or not, this list of tips and resources is really helpful!
Change Your Thinking About Direct Mail
Posted on April 01, 2021![]()
Well into this pandemic now, we know that our fundraising toolkits vary, but one thing is true for every reader of this NonProfitPRO column: We can't do fundraising exactly like we did just over a year ago.
5 Insider Lessons to Nail Your Next Virtual Event
Posted on March 30, 2021![]()
As virtual events continue, you might find these ideas to be a good refresher for your online event planning.
6 Ways to Keep Corporate Partners Engaged During COVID-19
Posted on March 30, 2021![]()
The value of partnerships has never been more magnified than during the pandemic. Try these tips to strengthen corporate sponsorships now.
2 Years of Strong Fundraising Returns Projected, and 5 Other Giving Predictions
Posted on March 29, 2021![]()
After a tough year, nonprofits got some good news this week from the IU Lilly Family School of Philanthropy: giving is likely to rise by 4% this year and nearly 6% in 2022!
How to Get Past the Discomfort of Fundraising
Posted on March 29, 2021![]()
A new Chronicle column explores the ways nonprofit professionals demonstrate an uneasiness about asking for money. If we can't share the good news and invite friends to join us, what does that say about our missions?
The Art and Science of Fundraising: When to Ask
Posted on March 29, 2021![]()
Fundraising is a combination of art and science. There is no guarantee in this profession other than if you don't ask, you don't get.
How to Build Systems That Enable Deep Donor Relationships at Scale
Posted on March 25, 2021![]()
Traditional fundraising systems sometime come across as impersonal simply because they don't have the systems in place that enable a personal connection to their entire donor file.
How to Effectively Manage a Remote Nonprofit Team
Posted on March 25, 2021![]()
Working remotely has been on the rise for some time. With all indications it is here to stay, Classy offers strategies for managing your remote team successfully.
5 Ways to Recognize Your Nonprofit's Mid-Level Donors
Posted on March 23, 2021![]()
Your mid-level donors are essential to the long-term sustainability of your program. Keep them engaged with these suggestions to recognize mid-level donors.
How to Connect With Prospective Major-Gift Donors Now
Posted on March 22, 2021![]()
The Chronicle of Philanthropy shares answers to readers' questions about how to connect with prospective major donors with most meetings still taking place virtually.
How to Promote Corporate Giving Even Amidst COVID Cutbacks
Posted on March 22, 2021![]()
Promoting corporate giving may seem challenging in these times, but in 2020, corporations increased giving—especially to social and cultural movements, so it may not be as out-of-reach as you think.
Remote Donor Management: How to Overcome the Challenges
Posted on March 22, 2021![]()
Managing donors remotely isn't always easy. Andrew Berry, head of marketing and customer success for Donately, discusses how to overcome challenges associated with virtual donor management to successfully engage with supporters.
Transactions, Transitions and Transformation of Donors
Posted on March 19, 2021![]()
We talk a lot about the importance of shifting from transactional to relational approaches with donors, and this post sums it up well.
Effective Leadership, Successful Fundraising
Posted on March 17, 2021![]()
Knowing the difference between fundraising management and fundraising leadership is essential for fundraising success.
Learn How the Blue Ridge Parkway Foundation Motivated More Visitors to Give
Posted on March 17, 2021![]()
The Blue Ridge Parkway Foundation helps bridge the funding gap to support vital park initiatives, and with around 15 million people visiting the park every year, there's a built-in audience of potential donors. But how can you motivate more of them to give?
8 Tips to Re-Engage Lapsed Donors Through Email
Posted on March 16, 2021![]()
Classy shares advice to retain your donors with these re-engagement tips and prevent potential churn.
How Nonprofits Are Helping Workers Cope With Pandemic Fatigue
Posted on March 15, 2021![]()
Nonprofits are experiencing high turnover levels in the pandemic. Stress is one of the obvious causes. Read on to see how to ease stress for nonprofit staffs.
What to Look for When Seeking Impactful Board Members
Posted on March 15, 2021![]()
Many nonprofit boards are made up of individuals who are well meaning and want to serve their organization; however, many also lack the correct skills, traits and characteristics needed for long-term success.
Fundraising Effectiveness Project: Giving Increases Significantly in 2020, Even as Donor Retention Rates Shrink
Posted on March 14, 2021![]()
Despite concerns that the COVID-19 pandemic would depress donations to nonprofits, giving in 2020 increased from 2019 by 10.6%, with the overall number of donors growing by 7.3%, according to the Fundraising Effectiveness Project's 2020 Fourth Quarter Report.
The Do's and Don'ts When Thanking Donors
Posted on March 13, 2021![]()
Thanking your donors has always been important, but it's arguably even more critical as we continue to operate in a virtual environment. While it may seem simple, remember these rules when expressing your appreciation for a gift.
15 Creative Ways to Thank Donors
Posted on March 11, 2021![]()
One of the most important things you can do to steward your donors is say: "Thank you." We can all use a few more news ways of doing it!
Peer-To-Peer Fundraising Revenues Dropped By One Third in 2020
Posted on March 10, 2021![]()
Peer-to-peer fundraising took a big hit in 2020 as a result of the pandemic. Fundraising revenues for the 30 largest U.S. programs dropped 33.9%, representing the largest single-year drop in 15 years.
Events in Which Donors Raise Money From Friends Saw Steep Revenue Declines in 2020
Posted on March 09, 2021![]()
Overall giving to the country's 30 biggest P2P events fell nearly 34% in 2020, the first year that the large event collectively raised less than $1 billion.
When a Challenge Sparks Success
Posted on March 09, 2021![]()
Even the smallest nonprofit can grow its impact exponentially with a successful endowment campaign, and a challenge gift is a great starting point. See how this one worked.
Is Your Nonprofit Built for Multichannel Fundraising?
Posted on March 08, 2021![]()
Multichannel isn't just a strategy to try, it's an entirely new way to position your organization and set a trajectory for growth. It's a way to better connect your internal teams and build stronger connections with donors.
Think of the Donor Experience as Your Top Priority
Posted on March 08, 2021![]()
The more you know about marketing trends, the more you'll see that the customer experience, or donor experience, is crucial to raising brand awareness and more fundraising dollars.
How We Hosted a Virtual Event That Drew in Over 10,000 Attendees
Posted on March 04, 2021![]()
See Classy's top lessons learned from their own first virtual event.
Philanthropy and COVID-19 in 2020: Measuring One Year of Giving
Posted on March 04, 2021![]()
Funders and individual donors gave $20.2 billion in response to COVID-19 last year. A new report reveals what we know—and don't know—about who gave this money, who received it, and the issue areas it supported.
Best Donor Language: Transparency
Posted on March 03, 2021![]()
Politicians, corporate giants, celebrities, marketing gurus, not to mention nonprofit staff and volunteers, could have salvaged careers by heeding this powerful truth, which is especially true in the fundraising arena.
Potent New Fundraising Tools Shouldn't Be Abandoned When the Covid Crisis Ends
Posted on March 02, 2021![]()
So many good lessons learned from this time of adaptation can carry on: from use of technology to better leadership engagement. See what you could do...
3 Key Empathy-Based Methods for Fundraisers to Uncover the Truth About Your Nonprofit's Key Stakeholders
Posted on February 25, 2021![]()
Using empathy to establish a good relationship with your nonprofit organization's stakeholders can pave the way to increased productivity and a stronger bottom line.
Nonprofits Survived 2020 — What's Next?
Posted on February 24, 2021![]()
While the pandemic has created economic challenges across many industry sectors, there are parts of the nonprofit arena that survived and even fared well in 2020.
10 Remote Work Tools to Increase Productivity at Your Nonprofit
Posted on February 23, 2021![]()
Learn about free or low-cost digital tools your nonprofit could be utilizing for the benefit of the current WFH environment and beyond.
Monthly Giving Is All About Donor Retention
Posted on February 23, 2021![]()
We all know that the biggest factor driving donor retention is getting that second gift. This is where sending appeals on a regular basis and monthly giving requests come into play.
Covid-19 Has Reshaped Big-Gift Fundraising: Let's Hope It Lasts
Posted on February 22, 2021![]()
Pictured to the left: Participants in a Global Citizen Year fellowship harvest a crop in Brazil. The nonprofit trains young leaders internationally.
Don't Overlook Succession Planning
Posted on February 19, 2021![]()
There is a lack of succession planning in the nonprofit sector, a failure of our profession that needs to be addressed.
4 Tips for Effective Donation Buttons by Campaign Type
Posted on February 18, 2021![]()
Buttons matter! Check out these creative ideas and think twice before designing your next appeal.
5 Things to Do Before Your First Meeting With a Major-Gift Prospect
Posted on February 16, 2021![]()
We always say that the ask is 95% preparation and follow-up, and only 5% asking, if that. Read on to see why the preparation is key to a successful solicitation.
New Report Finds That Online Giving Grew 21% Amidst Global Pandemic
Posted on February 16, 2021![]()
The "2020 Charitable Giving Report" explores giving trends in one of the most transformational years the social sector has seen.
Donor Recognition: Best Practices to Nurture Donor Relationship
Posted on February 15, 2021![]()
Better understanding why donors leave – and why they stay – ties closely to how appreciated they feel. This post gives lots of tips on donor recognition and retention.
Giving to Higher Education Was Flat in 2020 Fiscal Year, New Report Says
Posted on February 15, 2021![]()
Tracking 2020 higher ed giving data reveals that nearly half of the institutions in a major survey reported increases in giving, and DAF funds surpassed corporate support, a first!
Jeff Bezos, MacKenzie Scott, and Michael Bloomberg Top List of America's 50 Biggest Charity Donors
Posted on February 15, 2021![]()
The Chronicle of Philanthropy shares its annual ranking of philanthropy's top 50, and gives some insights on who they are and the philanthropic trends signaled by their giving.
Year-End Fundraising Results Were Mixed. Digital Outreach Was Critical.
Posted on February 13, 2021![]()
In a year of mixed fundraising results, learn what were the game-changers for some, such as digital technology and outreach.
What Are the Attributes of a Successful Fundraiser?
Posted on February 11, 2021![]()
What does it take? This author suggests the capacity to believe and the capacity to persuade are the fundraiser's most critical attributes.
Ramp Up Your Planned Giving Program in 2021
Posted on February 10, 2021![]()
Starting a planned giving program does not have to be complicated. Keep it simple and you can meet the challenge with these ideas.
What Do You Do in a Period of Philanthropy Triage?
Posted on February 10, 2021![]()
As we navigate the many transitions of this time, let us not make assumptions or forget to check in with donors. Here are some good suggestions.
Working From Home: 19 Tips to Stay Productive
Posted on February 10, 2021![]()
As many of us approach the 1-year mark of WFH, Classy offers some great tips for anyone who may be struggling in this new model of work.
Turning Data Into Dollars
Posted on February 09, 2021![]()
Nonprofits are using data, analytics and technology more strategically than ever before. What should you be doing to capitalize on this trend?
Why You Need a Long-Term Fundraising Plan: 7 Compelling Reasons
Posted on February 08, 2021![]()
While fundraising plans are always a good idea, they can be especially helpful during challenging times like these as nonprofits grapple with the recession set in motion by the pandemic.
How Much Can We Plan in Moments of Intense Uncertainty?
Posted on February 07, 2021![]()
We are often asked about conducting strategic planning, which needs to occur at the right time. The strongest, most effective and most sustainable organizations have a clarified mission.
7 Tips For Hosting Better Virtual Fundraising Events
Posted on February 06, 2021![]()
Nonprofits are getting better at virtual events, but can learn more to maximize these gatherings, fend off zoom fatigue, and boost results.
Virtual Solicitation Done Right: How to Ask for Donations via Zoom
Posted on February 05, 2021![]()
Most nonprofits have caught on by now that you can't wait for the pandemic to end to ask for support. And most are making virtual asks. This blog post gives some good tips on doing it right.
Working With a Fundraising Consultant
Posted on February 05, 2021![]()
As a consulting firm, we understand that selecting a consultant is not a simple process for any nonprofit. This post shares expertise and guidance to help.
6 Mega Trends in 2021 Every Nonprofit Should Know
Posted on February 04, 2021![]()
Important lessons learned from 2020, shared in trends that continue into 2021, such as diversifying your communications touchpoints and not relying on a single channel, like in-person events, to drive donations and engagement.
Nearly Half of Nonprofit Staff Employees Expect Cost Cutting in 2021
Posted on February 03, 2021![]()
We like to share all of the trends and predictions we can find, even those that may be a little negative for nonprofits. See what you think...
Having Trouble Diversifying Your Board? The Culprit May Be Your Discriminatory Database and Application Forms
Posted on February 02, 2021![]()
These tools can stifle diversity from the start, especially if those conducting the board search are making assumption about identity, leadership qualities, and expertise that reflect stereotypical white male notions about achievement.
How Women Are Changing the Philanthropy Game
Posted on February 01, 2021![]()
They've always been big givers, but for a long time men got most of the credit. MacKenzie Scott's donation to Virginia State University, announced in December, is the largest single donor gift in the historically Black college's history.
What Would You Call the Annual Fund?
Posted on February 01, 2021![]()
Ever consider why we use certain words in our industry? This post takes on the "Annual Fund." We recommend reading and acting to help boost your donor relations - beyond once a year.
Why People of Color (Still) Need to be Good Fundraisers
Posted on January 31, 2021![]()
Interesting and important thoughts about POCs in the fundraising profession - from a recently updated and republished article -
Fundraising Outlook Depends on Vaccines, Stimulus, Equity, and Other Variables
Posted on January 30, 2021![]()
"Predictions are hard to make, especially when they're about the future." It's Allan Burrows' favorite Yogi Berra quote and true for this post! Read and see...
Asking the Right Person for the Right Amount
Posted on January 29, 2021![]()
In this classic article, grassroots fundraising maven Kim Klein reintroduces us to the wrong and right ways to make "the ask." Read three stories that show how good fundraisers can still make the wrong decisions.
The 5 Stages of a Successful Executive Search Process
Posted on January 28, 2021![]()
We at CapDev talk with a lot of nonprofits about their search needs every week. Some choose to try it on their own before using a search firm. If you're considering conducting a search, here is a process to consider - or just call us!
Top 5 Fundraising No-Brainers for Nonprofit Professionals in 2021
Posted on January 27, 2021![]()
There are a few fundraising no-brainers that may be obvious - maybe not. From investing in a good donor management system to thanking donors, check out these tips for a fruitful fundraising year.
Why Your Nonprofit Should Always Offer a Virtual Fundraising Option
Posted on January 26, 2021![]()
The pandemic ushered in virtual fundraising, and it's here to stay. Learn why you need to always offer virtual fundraising options even when in-person events return, along with a couple examples of how to do so.
Embracing Inclusion Expands Giving Opportunities
Posted on January 25, 2021![]()
What are you missing by sticking to traditional fundraising approaches? Read on to learn how to be more inclusive and reach more donors.
Converting Emotional Donors to Monthly Donors
Posted on January 22, 2021![]()
We like to call them "first-time;" not "one-time" donors, so read this post to see how to help make that reality of the first gift grow into a longer-term relationship.
No Longer Optional: Your Digital Strategy in 2021
Posted on January 21, 2021![]()
Does your nonprofit have a digital strategy? If not, it is time to get on it!
How to Navigate Corporate Giving in 2021
Posted on January 19, 2021![]()
As companies reassess their philanthropic priorities throughout the pandemic, so too must nonprofits pay attention to how they can best partner with businesses.
Fundraising Campaigns Move Forward Despite Pandemic Disruption
Posted on January 18, 2021![]()
Amidst the many changes to which fundraisers are adapting, it has become increasingly clear that those who hesitated to initiate major campaigns at the start of the pandemic, are now reconsidering.
To Advance Racial Equity, Foundation Boards Need to Take an Active Role
Posted on January 18, 2021![]()
A philanthropist and chief executive explain how they transformed a family philanthropy's governance system so it helped accelerate a commitment to fighting racism.
Nonprofit Gratitude Strategies
Posted on January 15, 2021![]()
This post suggest thinking of January as "Thank You Month," and offers lots of suggestions on how to go about it.
New Industry Research Validates Importance of Recurring Giving
Posted on January 14, 2021![]()
Want to make a smart investment in your 2021 development planning? Focus on building recurring gifts, the best opportunity to maximize now!
The Future Is Hybrid: Preparing for the Next Evolution of Fundraising
Posted on January 13, 2021![]()
The innovation and advancements made in 2020 continue to shape the future of philanthropy. What elements are best advised to carry into 2021 in your development planning?
Dix Park Conservancy Names New CEO
Posted on January 12, 2021![]()
In a recently completed CapDev executive search, longtime campaign and search client, Dix Park Conservancy, has selected for NC State Treasurer as its new CEO.
Nonprofit Board Member and Officer Elections
Posted on January 11, 2021![]()
As you start the year, you may have board enlistment on your list of objectives, so here is some good advice to get it right.
Why January Is the Most Important Time for Donor Retention
Posted on January 07, 2021![]()
It's always a good time to remember the importance and value of donor retention, but read on to consider why it is super important this month.
What Does the Crystal Ball Predict for Nonprofits in 2021?
Posted on January 06, 2021![]()
2020 was all about adapting. What will be the new elements of 2021, and how much will nonprofits need to flex in this new year?
Donor Retention: Where to Begin
Posted on January 04, 2021![]()
A good way to start the new year is thinking about one of the biggest recent opportunities for philanthropic growth: donor retention.
Top Fundraising Trends to Capitalize on in 2021
Posted on January 04, 2021![]()
With all the new trends and predictions out this time of year, we couldn't resist sharing this one too. Lots of good suggestions for your 2021 Development Plan!
5 Year-End Fundraising Metrics to Share With Your Board
Posted on December 31, 2020![]()
Just because we're all swamped with year-end gift collections today doesn't mean we're not going to analyze and report the year-end data your board needs to help guide you into the next year ahead. Here are some good examples.
Five Reasons to Decline a Donation
Posted on December 30, 2020![]()
It does - and should - happen at times. So you need to know why to turn down gifts.
Poll Shows Shaky Donor Confidence For 2021
Posted on December 28, 2020![]()
Year-end brings loads of trends analysis and predictions - see what you think of this one.
Your Year-End Fundraising Pep Talk
Posted on December 21, 2020![]()
So much good advice here!
3 Ways to Personalize Communications to Donors
Posted on December 18, 2020![]()
The more customized the communications, the better. But how to do it best in a virtual world of constant email and online message competing for donors' attention?
5 Resolutions for 2021 to Make Your Nonprofit Stronger
Posted on December 18, 2020![]()
After a year in crisis mode, it is time to consider lessons learned and resolutions to carry into 2021.
Zooming in on a Major Gift
Posted on December 17, 2020![]()
While being able to speak to our donors is important, there is another form of communication that is even more significant: listening. This post discusses active listening and how to effectively engage with donors in a virtual environment.
MacKenzie Scott's Grants: Large, Unrestricted, and Often Unexpected
Posted on December 16, 2020![]()
Generosity at work. Don't miss out on reading about MacKenzie Scott's recent giving decisions.
A Year Like None Other: 2020's Impact on Nonprofit Revenue and Programming
Posted on December 15, 2020![]()
NPQ surveyed nonprofits about the realities of 2020, and collected 572 responses. The data are a reminder of the staggering degree of difference and adaptation across the nonprofit sector this year. Here are some key findings.
7 Numbers to Explain the State of Giving Today
Posted on December 14, 2020![]()
The Chronicle of Philanthropy is reliable in its exploration and sharing of data.
5 Trends for Nonprofit Businesses in 2021
Posted on December 10, 2020![]()
It's that time of year again where we see lists all sorts of trends and predictions lists. Recent events have accelerated our move and immersion into technology, so see if these trends help you consider your 2021 planning.
7 Things to Include in Your New Donor Welcome Kit
Posted on December 10, 2020![]()
It's often said that a donor isn't really a donor until they've made a second gift. If that's true, your new donor welcome kit might be the most important mailing you ever send.
New Data Shows Small NPO Fundraising Hammered
Posted on December 10, 2020![]()
Data in this new report shows that small nonprofits have been severely affected by the global health crisis, with revenue down 22% at organizations that raise less than $235,000 annually.
5 Email Marketing Lessons Learned During the COVID-19 Pandemic
Posted on December 09, 2020![]()
As our reliance on virtual communications grows, let's make sure we're putting our best out in the emails we are sending.
Transform Your Corporate Giving Strategy
Posted on December 08, 2020![]()
Here are six suggested tactics and why they matter, which can transform your corporate giving strategy (written by friend of CapDev, Bill Crouch).
GivingTuesday Generates Estimated $2.47 Billion From Donors
Posted on December 07, 2020![]()
2020 delivered a record-breaking GivingTuesday with a 29% increase in participation.
6 Steps to Attracting More Diverse Donors
Posted on December 04, 2020![]()
It has been said, "To raise money from a wider variety of people, look at the racial and ethnic makeup of your donors." Here's a look at how to do that.
Before & After End of Year Appeal Makeovers
Posted on December 03, 2020![]()
Of all years, 2020 is THE year to throw out the old annual appeal letter and give it a fresh start. Tell about this year for your organization - challenges and triumphs - and be candid about your needs for donor support.
Twenty-Nine Percent More Americans Gave on #GivingTuesday in 2020
Posted on December 03, 2020![]()
2020 has been an uncertain year, with the pandemic throwing all nonprofits' fundraising strategies out the window. But if one thing has remained constant, it's the generosity of Americans. See some quick results here.
High-Powered Coalition Advances Plan to Reform Philanthropy
Posted on December 02, 2020![]()
Yesterday, a coalition of philanthropists and analysts published a plan for philanthropic regulation that's nothing less than historic. The effort is called the Initiative to Accelerate Charitable Giving.
Dos and Don'ts When Writing Donor Thank-You Letters
Posted on December 01, 2020![]()
If you want donors (especially all your GivingTuesday donors) to give again, thank them promptly. Send a digital receipt within 72 hours, and always follow-up with a personalized thank you letter in the mail.
Freeze, Flee or Fight: Nonprofits' Reactions to COVID-19
Posted on December 01, 2020![]()
Human responses to a threat or challenge are primarily categorized as freeze, flee or fight. It is proven that while we have an instinctive primary reaction, it is possible for us to change our reaction through training.
As GivingTuesday Nears, It's Time to Drop the Donor-Fatigue Myth
Posted on November 30, 2020![]()
Donors are poised to give more during this time of crisis. Nonprofits can tap their generosity by explaining their needs and diversifying who receives their appeals.
Following Up After #GivingTuesday: 5 Crucial Steps
Posted on November 25, 2020![]()
#GivingTuesday is always an important opportunity for nonprofits, but the unusually high stakes of 2020 have made effective follow-up more critical than ever.
6 Email Examples to Thank Year-End Donors
Posted on November 24, 2020![]()
Use these examples to show supporters their year-end donations are appreciated and making an impact.
Donor Engagement During an Ongoing Pandemic
Posted on November 23, 2020![]()
As the pandemic wears on, a focus on donor engagement and moves management is a must.
Five Donor Retention Strategies for Your Online Fundraiser
Posted on November 20, 2020![]()
Try these five tips to turn donors who gave to your online fundraiser into long-term supporters.
17 Creative Virtual Fundraising Ideas for Your Nonprofit
Posted on November 19, 2020![]()
Use this list of ideas from Classy for inspiration whether you're creating virtual events from scratch, pivoting in-person events to virtual, or adding a virtual components to future in-person events.
How to Better Engage with Donors Who Give Through Donor-Advised Funds
Posted on November 19, 2020![]()
These five tips will help you connect with donors who give through donor-advised funds (DAFs) and spread the word that your organization welcomes DAF grants.
Virtual Events Have Gotten Mixed Results
Posted on November 18, 2020![]()
Making decisions about changes to special events is a major part of fundraising in 2020. How are virtual events turning out?
Holiday Giving 2020: Is the Best Yet to Come?
Posted on November 17, 2020![]()
It's been an unusual, unpredictable year, to say the least. But the remarkable thing is that donors have by and large stuck with their causes, even during these difficult months.
How to Inspire Major Donors to Give at the End of a Very Tough Year
Posted on November 16, 2020![]()
Whether you are tweaking your year-end appeal letter or strategizing messaging for major donor contacts, this post offers lots of good advice on what is motivating donors now.
How to Include Relevancy and Urgency in Your Fundraising Appeal
Posted on November 12, 2020![]()
Getting ready to send your year-end fundraising appeal? Before you do, consider your appeal's relevance and urgency to ensure you're effectively connecting with your donors and separating your appeal from the rest.
Tech Trends for Community Giving Days in 2021
Posted on November 11, 2020![]()
Did you know that community giving days have consistently overperformed during the pandemic? Your use of technology for giving days is key to success.
CapDev Tips Our Hat to You
Posted on November 10, 2020![]()
With great thanks for major generosity in the past year, we again publish our annual listing of gifts of $1 million or more given by individuals in our region.
How Small Charities Can Build Midlevel Donor Programs
Posted on November 09, 2020![]()
Midlevel donors are an important but overlooked group of donors. If properly engaged though, they will keep on giving year after year and can become a nonprofit's most loyal donors.
Treat Corporations and Foundations Like Individual Donors
Posted on November 09, 2020![]()
We are often asked if corporations/businesses and foundations should be included in a major gift program that is primarily focused on individuals. And the answer is yes.
New Survey Finds Most Donors Plan to Give More This Year-End
Posted on November 05, 2020![]()
As we're fast approaching #GivingTuesday and the height of the year-end giving season, many nonprofit organizations are kicking their fundraising and marketing efforts into high gear.
The End of Fundraising As We've Known It
Posted on November 05, 2020![]()
Even before we started 2020 bingo, fundraising was changing. Learn more about giving fatigue, solicitation fatigue, and attention fatigue—and how to counter them.
Nonprofit Board Assessment Questions You Need to Ask
Posted on November 04, 2020![]()
Nonprofits, like society, have experienced a lot this year. This may just make it the perfect time to do a little board assessment of your own. Try the questions in this post to see if an assessment could benefit your board.
Must-Have Metrics By Pillar
Posted on November 03, 2020![]()
Data can be overwhelming. This post recommends 4 pillars of donor relations to help simplify and focus your metrics and data collection and analysis.
What's Your Monthly Donor Program's Story?
Posted on November 03, 2020![]()
Ever thought about what kind of story to use for monthly donors? This post suggests three different types of stories needed for the acquisition, cultivation and upgrading of monthly donors.
The Difference Between Cultural Competence and Diversity
Posted on November 02, 2020![]()
Addressing cultural incapacity, cultural blindness and gaps in multicultural representation at your nonprofit
Going Virtual Is Not Enough
Posted on October 30, 2020![]()
Reimagining traditional peer-to-peer walks
Direct Mail Expert Says Too Many Nonprofits Neglect This Vital Asset: Are You One of Them?
Posted on October 29, 2020![]()
Your nonprofit's database is one of the most critical assets you own - or at least it should be. That's because it should house the kind of precious information that makes your donor outreach efforts successful.
Direct Mail vs Email Fundraising: Choosing the Right Format
Posted on October 28, 2020![]()
There's a lot to know about direct mail and email fundraising: two of the most-used channels for nonprofits seeking support. Here are some points about each.
Funders Have Not Embraced General Operating Support, Study Finds
Posted on October 27, 2020![]()
Despite the widespread belief that multiyear general operating support is important to nonprofits' ability to fulfill their missions, many foundations do not provide such support to their grantees, a report from the Center for Effective Philanthropy finds.
How COVID-19 Has Changed Social Media Trends
Posted on October 27, 2020![]()
See how the COVID-19 pandemic has changed the way people engage with social media content, from the most popular times of day to the type of content people consume.
5 Proven Ways to Increase Online Donations
Posted on October 26, 2020![]()
As the growth of digital giving continues to outpace any increase in overall giving, it's more important than ever for nonprofits to allow donors to easily complete their donations online.
New President and CEO for Goodwill NWNC
Posted on October 26, 2020![]()
An executive search to replace a longtime, much beloved CEO can be challenging, but this one resulted in a winning finalist among a pool of strong candidates, and another satisfied CapDev search client.
A Giving Pledge Donor Talks About Philanthropy's Role Right Now
Posted on October 23, 2020![]()
The Lundquists meet with students at Mendez High School in Los Angeles's Boyle Heights neighborhood. Melanie Lundquist says getting to know the communities at schools the couple supports has "been the best journey of our lives."
Where Are Your Monthly Donors Hiding?
Posted on October 23, 2020![]()
Did it ever occur to you that you may already have donors who are giving to you on a monthly basis and you didn't even know it? This post gives specifics on how to find them.
3 Tips to Stay on Track With Your Capital Campaign
Posted on October 22, 2020![]()
As we know well, a strong capital campaign plan keeps you team on track. Explore three considerations posed by a veteran campaign consultant to create (or revise) your plan.
Major-Gift Fundraising During Crisis: Tips From Experts
Posted on October 21, 2020![]()
Some donors have been easier to reach during the pandemic, says Jordan Kessler of the Vera Institute of Justice.
Are Timing and Donations Interrelated?
Posted on October 20, 2020![]()
We are on the verge of "that time of year" again, and all fundraisers know what that mean. As year-end approaches, here are some facts and ideas from a veteran to help you capitalize on timing.
Emerging Stronger From a Crisis
Posted on October 19, 2020![]()
These battle-tested insights can help social enterprises increase their impact as they navigate severe crises like COVID-19.
5 Ways to Follow Up with Your Donors When They are Unresponsive
Posted on October 16, 2020![]()
We all know that asking is SO much more of a process than just the simple act of making the actual ask. The follow-up is a critical part! So here are some suggestions for when you're not getting a response.
Four tips to increase your success rate with online donation requests
Posted on October 16, 2020![]()
Planning successful events has never been easy, but the online event world is even tougher! So here are some quick tips to help you secure donations for your next online event.
6 Tips to Improve Donation Page Conversion Rates
Posted on October 15, 2020![]()
What happens when potential donors click "Give Now" on your website? Does your landing page for giving motivate donors or turn them off by jumping straight into payment methods? This post can help.
How to Integrate Digital and Print for Your Next Campaign
Posted on October 14, 2020![]()
Using the Chatauqua Institution as a case study example, learn some specific tips you can use to combine your print and digital media strategies to boost engagement.
5 Fundraising Trends for 2021 and Beyond
Posted on October 13, 2020![]()
We're starting to see lots of trend reports and analysis with predictions for next year. See if you agree with these 5 trends.
Health of U.S. nonprofit sector mixed, study finds
Posted on October 13, 2020![]()
The health of the U.S. nonprofit sector is mixed, with many organizations fighting to survive the economic impacts of the COVID-19 pandemic, a new report shows.
5 Ways to Diversify Your Nonprofit's Revenue Streams
Posted on October 12, 2020![]()
Those who depend on the contributions of just a few major grants or donors are far more vulnerable in a crisis; instead this article recommends specific ideas to spread your efforts across several avenues of funding.
The Importance of Social Media to Nonprofits
Posted on October 12, 2020![]()
Social media can easily take a back seat to more pressing issues, but did you know that 39.5% of people discover nonprofits they donate to on Facebook, which has over 2 billion active users?!
Crisis Crystal Ball: The Future of Fundraising?
Posted on October 09, 2020![]()
Giving USA asked a team of experts to try and make some predictions about the future of fundraising in 2021. See if you agree with the results.
Are You Leaving Contributions on the Table because it's a Pandemic?
Posted on October 08, 2020![]()
Are you guilty of leaving money on the table because you don't think you should be asking right now? Let your donors help you through this pandemic.
Charities See Uptick in Giving in Second Quarter 2020
Posted on October 07, 2020![]()
Too Soon to Tell If Results Forecast Increased Giving for the Rest of the Year
Nine in Ten Nonprofits Worldwide Still Impacted by COVID, Survey Finds
Posted on October 07, 2020![]()
The threat to nonprofits from the pandemic looms large. Read about affects revealed in the most recent CAF America study.
Your Nonprofit Board's Most Important — and Overlooked — Committee
Posted on October 06, 2020![]()
We just can't say it enough - building the board is the most critical committee of the board. Don't take the board enlistment process for granted! Here are specifics on how to do it right from the Chronicle of Philanthropy.
Philanthropist Urges Congress to Force More Giving From Donor-Advised-Funds and Foundations
Posted on October 05, 2020![]()
Have you heard about this plan called the Initiative to Accelerate Charitable Giving? Learn more here -
11 Year-End Fundraising Tips for Nonprofits Already Behind Schedule
Posted on October 02, 2020![]()
Conventional wisdom says to start planning seriously for your year-end fundraising in August, or even earlier. But what if you're way behind and want to make the best of a less-than-ideal timeline?
10 Tips to Inspire In-Memoriam and Honorarium Giving
Posted on October 01, 2020![]()
The U.S. has had a very passive approach to in-memoriam and in-honorarium giving for many years. It is now time to expand our research to what other countries are doing and how they are doing it.
How Nonprofits Can Approach Strategic Financial Planning in an Uncertain Environment
Posted on September 30, 2020![]()
To gain insights and guidance on how nonprofits can create a financial plan to navigate the economic burdens of COVID-19, First Republic offers thoughts on financial leadership for nonprofits and boards during times of extraordinary financial duress.
Without Big Events, a Ronald McDonald House Charity Learns to Reach New Donors Online
Posted on September 30, 2020![]()
Learn from a few nonprofits' examples to gain a few takeaways for reaching donors absent the typical event venues.
Planned Giving Is Having a Moment During the Pandemic
Posted on September 29, 2020![]()
Many fundraisers hesitate to bring up planned giving during the crisis, but experts say that might be a mistake. Some charities have seen a steep increase in bequest commitments and other legacy gifts.
How to Recruit Board Members - Even in a Crisis
Posted on September 28, 2020![]()
Building a pipeline of potential board members is a critical process for nonprofits, and one you can't afford to stop, even in the midst of a pandemic.
4 Steps to Replace Special Event Fundraising with Virtual Giving
Posted on September 25, 2020![]()
We have promoted the importance of a major gift focus over special event fundraising for decades! Now is the best time to make that shift, and this post helps you do it.
5 Ways To Make Your Virtual Event More Accessible
Posted on September 25, 2020![]()
Many event attendees have cognitive, hearing, or visual disabilities that could keep them from getting the full virtual event experience. Use these strategies to ensure that your nonprofit offers an inclusive event that accommodates all participants.
8 Social Media Mistakes Your Nonprofit Should Avoid
Posted on September 24, 2020![]()
Whether you've been using your social media to connect with donors all along or are trying to grow those efforts now, we could all use a few ideas to maximize our connections.
Stewardship Tips to Boost Donor Relations During a Pandemic
Posted on September 23, 2020![]()
Many nonprofits are struggling, and the #1 way to get back on track is stewardship. You need to nurture your current donors and show them that you care and that you need them!
3 Big Donors Talk About Giving in the Time of Covid, Racial Unrest, and Recession
Posted on September 22, 2020![]()
An interesting read to hear from top donors during this time of crisis.
In a K-Shaped Recovery, Nonprofits Should Lean on Major Donors
Posted on September 21, 2020![]()
Nonprofits (for the most part) do not have it easy in 2020. But you need to know that your supporters are doing well (for the most part). This HBR article gives solid advice to nonprofits on engaging those key donors.
10 Ideas to Have a Robust Legacy Pipeline
Posted on September 17, 2020![]()
This is a great time to be talking with donors about planned giving opportunities, and this post will give you lots of great ideas and inspiration to get your legacy program going.
10 Tips to Ensuring Your Year-End Fundraising Appeal Inspires Giving
Posted on September 17, 2020![]()
Now is the time to be working on year-end appeals. And because everything is different this year, you need to toss out last year's letter and start fresh. Here are some ideas to help.
31 Things I Wish I Knew When I Started My Fundraising Career
Posted on September 17, 2020![]()
Need some motivation or just a few new ideas to boost these rainy hurricane-remnant days around the Southeast? Here are some tips for you.
Tips for Hosting Virtual Meetings
Posted on September 17, 2020![]()
CapDev shares some tips we have collected to help advise nonprofits in the use of virtual (zoom) meetings.
How Relationship Marketing Builds Dedicated Champions for Your Nonprofit
Posted on September 16, 2020![]()
It is key to not only pivot your fundraising to philanthropy, but also value engagement and relationship marketing, as opposed to transactional marketing. This post offers suggestions for how you can do this at your nonprofit.
How to Recruit and Retain Diverse Board Members
Posted on September 15, 2020![]()
Good advice for everyone waking up to the need to diversify their leadership, as nonprofit board members are found to be 84% white in a recent BoardSource report.
Let's Dismantle Toxic Tax Policies That Feed Big Philanthropy
Posted on September 15, 2020![]()
From Re-Imagining Philanthropy: a five-part opinion series exploring what's next for foundations and nonprofits.
Giving and the Psychological Reasons Behind It
Posted on September 14, 2020![]()
If you're like us, you've always been fascinated with donors' motivations for giving - the "why do you give" question. Learn the top 8 reasons donors are inspired to give, and apply them to your work.
20 Ideas to Virtually Steward Donors
Posted on September 11, 2020![]()
Need some new stewardship ideas for our virtual world - here are 20 of them!
Turning Adversity Into Opportunity: Adapt. Innovate. Collaborate.
Posted on September 10, 2020![]()
If you're looking for silver linings, here are some suggestions for how to create your own.
Grant Seeking in the "New Normal"
Posted on September 09, 2020![]()
Like everything in 2020, grantmaking is changing. Learn what you can do to make the most of grant opportunities for your nonprofit.
We Need Organized Philanthropy - Not Just Charity - to Create Real Change
Posted on September 09, 2020![]()
Organized philanthropy means more than dollars in charitable support alone. It can be a means to address real systemic change. This article shares some ideas and thoughts on this important topic.
5 Ways to Use Your Donor Data for #GivingTuesday
Posted on September 08, 2020![]()
Are you starting to work on your Giving Tuesday plans? This post from Candid gives great suggestions on the most effective ways to utilize donor data to your benefit.
7 Best Practices for Creating High-Converting Donation Landing Pages for Nonprofits
Posted on September 03, 2020![]()
We have been preaching the importance of sharing your "why" in an appealing way on your website's giving landing page for years! This post is chock-full of specifics to help you get it right.
Nonprofits Plan for Year-End Fundraising — and Uncertainty
Posted on September 03, 2020![]()
Year-end fundraising is particularly important for groups like food banks (pictured). This year, many have seen a surge in new donors while demand for services remains high.
Do Your Nonprofit's Financial Operations Reflect Your Commitment to DEI?
Posted on September 02, 2020![]()
CapDev has long held a commitment to diversity, equity, inclusion and access for our firm as well as for our clients, so we share this article to help nonprofits ask themselves some of the hard questions.
Social Media Fundraising: 5 Can't-Miss Ideas for Nonprofits
Posted on September 01, 2020![]()
We are often asked about employing social media fundraising as part of an overall development planning strategy. This post gives lots of resources to make it easy.
Your Donors Are in the Data
Posted on August 31, 2020![]()
This data expert gives great advice and practical tips on ways you can enhance your fundraising skills and do some of your work differently during this unprecedented time of pandemic.
Your Donations Are Down. So Why is Now the Right Time to Hire a Seasoned Fundraiser?
Posted on August 30, 2020![]()
CapDev continues to conduct many searches during the pandemic as we partner with organizations who realize the critical value of strong development staff leadership, especially now.
Meeting Fundraising Goals in 2020
Posted on August 27, 2020![]()
Adapting to donor behavior and current economic conditions has always been a requisite for success for fundraisers. But never before have we been challenged to accelerate a pivot in strategy like in the wake of COVID-19.
12 Dos and Don'ts to Plan a Successful Giving Tuesday Campaign
Posted on August 26, 2020![]()
Classy suggests you use these tips to create, promote, and wrap up an engaging Giving Tuesday campaign that drives donations. We say most of them apply to any Giving Day appeal you want to create (not just Giving Tuesday).
Brochure Copywriting Breakthroughs to Generate Donations
Posted on August 25, 2020![]()
This post shares lots of good tips for promoting your fundraising appeals, including a savvy way to save cash and boost results (hint: we've been advocating for this one lately!).
San Francisco Ballet Asks Audiences for a 'Leap of Faith'
Posted on August 24, 2020![]()
Here is a great example shared in the Chronicle of Philanthropy about how to jump in with crisis fundraising in a pandemic and make it work, even for an arts organization. Well done!
Reports of the Demise of Nonprofits Greatly Exaggerated
Posted on August 21, 2020![]()
... But strong leadership, innovation and active board engagement is necessary. This post gives good suggestions to help nonprofits in this time.
How to Thank Donors During a Crisis
Posted on August 20, 2020![]()
We frequently tout the critical nature of donor retention. And you can't hold onto donors if they don't feel like you care. The way you steward and thank donors is more important now than ever!
Why Data-Driven Decisions Are the Secret to a Successful Giving Day
Posted on August 20, 2020![]()
Giving days have become all the rage. Combine that with data analytics and we can create some really effective giving opportunities, informed by data.
8 Steps for Stronger Nonprofit Video Production
Posted on August 19, 2020![]()
Most nonprofits are finding themselves creating (or wanting to create) much more video in our new, more virtually-reliant world. This Chronicle of Philanthropy article offers some good tips to help.
Creating a Story Bank: How to Find, Store and Share Good Stories
Posted on August 19, 2020![]()
The value of articulating your mission with the best messaging possible has gone up in this time of crisis when donors can be inundated with appeals. Good stories help!
5 Email Tips to Humanize Your Nonprofit
Posted on August 18, 2020![]()
Follow these smart best practices recommended by a NextAfter author to ensure your fundraising emails drive engagement and inspire donations.
How Philanthropy Can Help Governments Accelerate a Real Recovery
Posted on August 17, 2020![]()
Philanthropic dollars can play a unique role in catalyzing the public sector's transformation toward data-driven leadership and decision-making.
4 Effective Stewardship Opportunities During a Pandemic
Posted on August 15, 2020![]()
Putting stewardship at the forefront of your development and communications plans this year will help position nonprofits to better overcome the struggles of 2020 and hold onto donors in 2021 and beyond.
Strategies Every Nonprofit Should Use for Year-End Fundraising in 2020
Posted on August 15, 2020![]()
The end of 2020 is in sight! As we prepare for year-end in the nonprofit world, here is some good advice for putting this most unusual year to bed on a high note.
Connection Counts: 5 Ways to Increase Donor Engagement and Donations
Posted on August 14, 2020![]()
"Don't forget your donors and they won't forget you," the saying goes. Remember these tips to show you remember, you care, and you want to keep in touch.
Preparing Your Donor Strategy for the Unexpected
Posted on August 13, 2020![]()
Were you prepared for what hit us in 2020? Was anyone? Consider lessons learned to be more proactive in planning strategies for crisis moments that may occur in the future.
Donors Still Bullish Despite Pandemic and Economic Collapse
Posted on August 11, 2020![]()
A new donor confidence survey conducted in July gives reason to be optimistic: nearly 60% of donors plan to give as much this year as they did last year, and 13% plan to increase their donations.
How to Convert One-Time Donors to Monthly Donors
Posted on August 11, 2020![]()
More info on a popular topic: learn how to passively and actively promote your monthly giving campaign to drive signups and conversions.
A Monthly Giving How-To: Ask Why
Posted on August 10, 2020![]()
We are big believers in asking, "Why!" Here is a great use of the technique for growing your monthly giving program.
Retention: Still Your Best Strategy
Posted on August 07, 2020![]()
This post on NonProfitPRO this week reinforces a lot of our advice regarding prioritizing a focus on donor retention. We've been saying this for years, but it is even more relevant now.
5 Easy Ways Board Members Can Help During This Crisis
Posted on August 06, 2020![]()
All boards need to step up their involvement now, and offering help is as easy as asking, "Can I help." Try sharing these tips as a hint!
Social Fundraising: Tips to Raise Funds
Posted on August 06, 2020![]()
Among the many things development teams need to be working to get right in these times is your use of social media to engage and build supporters. Here are some good tips to help meet your virtual fundraising goals.
How Nonprofits Are Using the Google Ad Grant to Respond to & Recover from COVID-19
Posted on August 05, 2020![]()
See six ways nonprofits have been using Google's $10k/month Ad Grant to respond effectively to COVID and be inspired by what any organization can learn as we all look to adapt to "the new normal."
3 Strategies to Successfully Fundraise Mid-Pandemic
Posted on August 04, 2020![]()
The pandemic can cause anxiety, but the fundraising can't stop. To ensure fundraising pandemic success, connect with your donors as if they're family, continue to ask for donations and keep your fundraising initiatives relevant.
Nonprofit Finances on the Brink
Posted on August 03, 2020![]()
With looming government cuts and uncertainty over how long the pandemic will last, charities' budgets are stretched tight. Some organizations won't make it, and many others are likely to shrink.
